Cell Phone Charging Stations: To Lease, or to Own?

Making the decision to utilize a mobile charging station is a good move for any business. During your search for the right charging station, you’ll undoubtedly question whether to lease or purchase your new unit. While the decision to lease or own is crucial, the right answer varies from business to business, and there are a number of things to consider before making your decision.

Type of Business
First and foremost- consider the type of business you own or run. If your organization holds an event, trade show, or conference once a year, you may be better off leasing your unit because you’ll undoubtedly want to re-wrap your station for each event. Additionally, you may find a lower or slower ROI if you’ve purchased a station that only gets used once a year, and you may find yourself having to swap out chargers or change configurations depending on the changes in mobile technology from the previous year. Conversely, if your organization holds many events over the course of a year or your station will be used daily, it may be a better idea to purchase your station as it will yield a much better ROI over leasing the unit indefinitely.

If you’re looking to optimize your customers’ or attendees’ charging experience for each event you hold, or would like to have the ability to change the configuration of your charging station whenever you please, you should consider the costs and options between leasing and purchasing. If you lease stations and change the product you use based on your event, you have a greater level of customization from the beginning as you’re picking the specific product you want to match your specific charging needs.

For example, you may need wifi capabilities or rolling casters and a travel case for one event, but may not need these options for another. Conversely, you may use your charging station as a way for your sponsors to promote their brand but the sponsor changes regularly. If this is the case, you may want to consider leasing as it will give you a way to completely change your configuration and custom skin from event to event.

That being said, our InFuse Flex units are designed to be modular, so purchasing a custom InFuse Flex with varying baseplates and shelves will allow you to convert your charging station from a standing unit to a tabletop or shelf unit seamlessly. If you have two stations, you can even convert the single sided stations into a single, double sided station without having to order completely new units. If you’d like to have full control over your charging station and the ability to change your configuration at the drop of a hat, consider purchasing an InFuse Flex as well as our baseplate package. This will give you total control over your charging station without needing to purchase different models or products and will end up saving money in the long run.

Testing the Waters
It goes without saying that if you’re unsure about the viability of a charging station for your business, you should start by leasing your unit. While charging stations are a great way to increase business and foot traffic, your business is unique and you may find that the ROI isn’t as high as you were hoping. That being said, leasing a versatile option such as our InFuse Flex gives you a great way to test out a number of different charging styles so you can better determine if a particular style of charging station will work best for your business.

If you’re still on the fence, remember that InCharged offers a standard 3 year warranty that covers all internal parts and manufacturing defects. If that’s not enough of a guarantee, we also offer an extended 5 year warranty that includes a technology upgrade, cable swaps, and a new rewrap for your unit. This way, whether you lease or own, you can rest assured that your investment is covered by our industry-leading warranty.

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